Radio Swat FM100 has been successful in disseminating its transmission in Swat since 2007. The FM 100 Swat is mainly aimed at providing standard transmission to its audience, creating awareness among the general public about education, disseminating effective and authentic news, highlighting local issues and entertaining the masses. Moreover encouraging the youth and refining their talent is also one of its prime objectives. The Radio Swat FM100 follows strictly the code and ethics of Journalism as depicted explicitly from its transmission which is slanting much towards public oriented issues and public interest rather than personal goals right from the beginning. The FM Swat continues its transmission from 6:00 AM till 11:00 PM on daily basis. The lone main studio which is in Khwaza khela swat covers all the cities of District Swat including the main city Mingora. Additionally its transmissions are regularly listened in Malakand, Shangla and in Dir districts as well. Around 6 million population of Malakand division listen and like transmission of radio Swat FM100.